How Many Facebook Users

Facebook stands for a continuously evolving advertising system and also communication channel particularly offered the current news protection as well as insights. As marketers, we regularly listen to customer/prospect insights regarding their sights of all social networks networks which require us to make well-informed, electronically driven choices in means to interact with our audience. The following statistics highlight vital pertinent Facebook truths as well as can eventually assist you to browse it better, raising your roi (ROI) and resulting in better advertising and marketing success. The fourth quarter market update was provided by Facebook on January 30, 2019. The details listed below includes the most present info given straight by Facebook in their records to Wall Street. We will remain to maintain you uploaded as soon as the details is upgraded directly from Facebook.

How Many Facebook Users



Total Facebook Users


Core Datapoints Evaluation & Updated Wednesday, January 30, 2019, based upon Facebook's main financier relationships info. This information is officially updated as soon as per quarter.

- > Worldwide, there more than 2.32 billion monthly energetic individuals (MAU) since December 31, 2018. This is a 9 percent rise in Facebook MAUs year over year. This is compared to 2.27 billion MAUs for Q3 2018. (Resource: Facebook 1/30/19) Facebook is merely too large to neglect as an on-going part of your electronic marketing interactions program.

- > There are 1.15 billion mobile daily active customers (Mobile DAU) for December 2016, a boost of 23 percent year-over-year. (Resource: Facebook since 2/01/17) This is hugely significant as well as shows the remarkable development of mobile web traffic on Facebook. Please note that this was the last main division received in IR press releases of a delineation of mobile DAU from various other metrics. Mobile advertising earnings is reported according to Facebook to stand for about 93 percent of advertising earnings for Q4 2018 up from 89 percent in Q4 2017.

- > 1.52 billion people typically log onto Facebook everyday and also are taken into consideration daily energetic customers (Facebook DAU) for December 2018. This represents a 9 percent boost year over year (Source: Facebook as 1/30/19). Sixty-six percent of Facebook's audience would be considered DAU versus Monthly Active Customers (MAU). The Implication: A significant and also vastly expanding variety of Facebook individuals are active and constant in their sees to the website, making them an appealing target market for your advertising efforts. Growth was experienced across all global regions for the 4th quarter of 2018.

- > There are 1.74 billion mobile energetic individuals (Mobile Facebook MAU) for December 2016 which is an increase of 21% year-over-year (Source: Facebook since 02/01/17).

- > Generally, the Like and Share Buttons are watched throughout nearly 10 million sites daily. (Source: Facebook since 10/2/2014).

- > In Europe, over 307 million individuals are on Facebook. (Source: Internet Search Engine Journal) The Takeaway: This isn't just an U.S. sensation-- an around the world market is readily available using Facebook.

- > Age 25 to 34, at 29.7% of customers, is one of the most typical age demographic. (Resource: Emarketer 2012) What this suggests for you: This is the prime target group for many organisations' advertising initiatives, and also you have the chance to involve these key customers on Facebook.

- > 5 brand-new accounts are developed every second. (Resource: ALLFacebook 2012) The Ramification: Your possible audience on Facebook is expanding tremendously.

- > Facebook customers are 76% lady (out of 100% of all females) and also 66% male (out of 100% of all males). This stat is one that you actually have to think about since it's comparing the percentage of all ladies versus the percent of all males who get on Facebook. Sorry for the complication. To dig a little much deeper have a look at this study which does a far better job at discussing the subtleties-- Source: Brandwatch-- https://www.brandwatch.com/2015/01/men-vs-women-active-social-media/) The Takeaway: Considering that this isn't a large statistical difference, you must have the ability to efficiently get to both sexes on Facebook.

- > Highest possible web traffic takes place mid-week in between 1 to 3 pm. (Source: Bit.ly blog) On one more note, a Facebook article at 7pm will certainly result in even more clicks on typical than posting at 8pm (Resource: Forbes). Go number. How this can assist you: You have the possible to get to even more consumers and also drive higher web traffic to your site during top usage times, but people might be more probable to be extra participated in the nights. This figure may be an element when you are preparing social communication scheduling. (Additionally consider that Facebook has an international audience, so you might want to prepare around the moment zone of your essential market.).

- > On Thursdays as well as Fridays, engagement is 18% greater. (Source: Bit.ly blog) The Ramification: Once again, utilize this details to figure out when to publish in order to optimize your social media sites marketing initiatives.

- > There are 83 million phony accounts. (Source: CNN) The Takeaway: Nothing is ideal, so always continue to be thoughtful and also tactical in your initiatives. Also, phony or not, these are still potential customers. There are numerous reasons for phony accounts, consisting of experts doing testing and research, and also individuals who wish to section their Facebook utilize greater than is possible with one account.

- > Image uploads complete 300 million each day. (Resource: Gizmodo) The Implication: Once more, this is a sign of engaged users; likewise, it is a sign that there are a lot of pictures, along with other info, competing for users' focus, so target your efforts tactically.

- > Ordinary time spent per Facebook browse through is 20 mins. (Resource: Infodocket) What this means for you: You could have a short time duration to make your impact, so utilize it wisely with pertinent, interesting and also special messages and also deals so as to get one of the most return on your initiatives.

- > Every 60 seconds on Facebook: 510,000 comments are published, 293,000 conditions are upgraded, and also 136,000 images are uploaded. (Resource: The Social Skinny) The Implication: Once again, there are a lot of engaged and also energetic individuals, yet additionally a huge amount of details competing for their interest, so top quality and strategy on your part matter.

- > 4.75 billion items of material shared everyday as of May 2013 which is a 94 percent increase from August 2012. (Resource: Facebook).

- > 50% of 18-24 year-olds take place Facebook when they wake up. (Resource: The Social Skinny) What this suggests for you: Facebook is very important to these users, and also potentially, if done correctly, so is the web content you publish on it.

- > One in five web page sights in the United States takes place on Facebook. (Resource: Infodocket 2012) Just how this assists you: This is a huge market on the web; if you use social media sites advertising efforts on Facebook well, you might have significant returns to reveal for it.

- > 42% of marketers report that Facebook is crucial or vital to their business. (Resource: State of Inbound Advertising 2012 The Takeaway: This is a jampacked marketplace, but you can't pay for to sit it out, because chances are rather high that your competition exists. The secret is to use Facebook advertising correctly and also ensure that your initiatives attract attention from the crowd.

- > 16 Million regional business web pages have been created as of Might 2013 which is an one hundred percent increase from 8 million in June 2012. (Resource: Facebook). Facebook marketing has actually changed exactly how company is carried out, and also its use by local services to expand their markets continues to take off.

Idea to take with you: Facebook approximated that 2.7 billion people utilize Facebook, WhatsApp, Instagram, or Messenger monthly and more than 2 billion individuals make use of at the very least among the Facebook family members of services each day on average. We found a substantial value in this article and also guide by Facebook on how to see the effect of your marketing initiatives (click on this link to view). Let us know if there is anything we can do to help you and your business electronic advertising efforts.