Facebook Buy Instagram

Facebook simply got Instagram for $1 billion in cash and supply.

Facebook Buy Instagram



Facebook Buy Instagram


Instagram is a mobile-only photo-sharing app. It grew from 1 million customers in January 2011 to 15 million in December 2011. It has 30 million individuals currently.

What's great regarding it is that it is extremely rapid - particularly compared to Facebook.

With the Facebook iPhone app, there are 6 screens a customer needs to go with prior to an individual can actually take a photo. With Instagram, there is one.

In February, we explained Instagram as the biggest hazard to Facebook.

Mark Zuckerberg simply announced the information on Facebook:

I'm thrilled to share the news that we've accepted acquire Instagram and that their gifted group will certainly be joining Facebook.

For many years, we have actually focused on constructing the best experience for sharing photos with your family and friends. Now, we'll have the ability to function much more closely with the Instagram group to also supply the very best experiences for sharing attractive mobile photos with individuals based on your passions.

Our company believe these are various experiences that complement each other. However in order to do this well, we require to be mindful concerning maintaining and also building on Instagram's toughness and also features rather than simply attempting to integrate every little thing right into Facebook.

That's why we're committed to structure and expanding Instagram independently. Numerous people all over the world like the Instagram application and also the brand associated with it, as well as our objective is to assist spread this application and brand to even more individuals.

We assume the reality that Instagram is connected to other services past Facebook is a vital part of the experience. We intend on maintaining features like the capacity to publish to other socials media, the ability to not share your Instagrams on Facebook if you desire, and the capacity to have fans as well as adhere to people separately from your friends on Facebook.

These and also many various other attributes are necessary parts of the Instagram experience and we understand that. We will try to pick up from Instagram's experience to construct similar functions into our various other products. At the same time, we will certainly attempt to aid Instagram remain to expand by using Facebook's solid engineering group and infrastructure.

This is a crucial landmark for Facebook because it's the first time we've ever obtained an item and also business with numerous individuals. We do not plan on doing a lot more of these, if any kind of whatsoever. However offering the very best photo sharing experience is one reason why numerous individuals like Facebook and also we knew it would be worth bringing these two firms with each other.

We're expecting collaborating with the Instagram team and also to all of the wonderful new experiences we're mosting likely to be able to construct with each other.